{"id":17247,"date":"2026-10-02T19:42:43","date_gmt":"2026-10-03T00:42:43","guid":{"rendered":"https:\/\/omcabogados.com.pe\/?p=17247"},"modified":"2026-10-02T21:11:19","modified_gmt":"2026-10-03T02:11:19","slug":"marca-ciudad-lima-oportunidad-de-un-gran-impacto-turistico-y-economico","status":"publish","type":"post","link":"https:\/\/omcabogados.com.pe\/en\/lima-city-brand-an-opportunity-for-significant-tourism-and-economic-impact\/","title":{"rendered":"Lima City Brand: An Opportunity for Significant Tourism and Economic Impact"},"content":{"rendered":"<p>In an official ceremony, the Mayor of <a href=\"https:\/\/www.munlima.gob.pe\/\"><strong>Metropolitan Lima<\/strong><\/a> presented the Lima City Brand, an initiative that, in addition to consolidating a historical and cultural identity, aims to generate a significant tourism and economic impact for the benefit of the city.<\/p>\n<p>The proposal of the municipal authority is to showcase a diverse, authentic, and welcoming Lima, placing its complete attractiveness and value before the eyes of the world. With a new identity, the Lima City Brand appeals to a sense of belonging and pride, strengthening its bond with citizens who live in, visit, invest in, or engage in activities across the city.<\/p>\n<p>In addition to the official logo\u2014which establishes a distinct identity among global urban centers\u2014its competitive advantage gathers all the attributes and elements that enhance and add value to the city of Lima. These include its historical and architectural heritage, cuisine, cultural diversity, creativity, connection with the Pacific Ocean, and natural wealth manifested in its coastal valleys and hills.<\/p>\n<p>We invite you to save and share with your professional network this information regarding the Lima City Brand and its identity.<\/p>","protected":false},"excerpt":{"rendered":"<p>En una ceremonia oficial, el alcalde de Lima Metropolitana present\u00f3 la Marca Ciudad Lima, una iniciativa que, adem\u00e1s de consolidar una identidad hist\u00f3rica y cultural, busca generar un significativo impacto tur\u00edstico y econ\u00f3mico en favor de la capital. La propuesta de la autoridad edil se orienta a proyectar una Lima diversa, aut\u00e9ntica y acogedora, exponiendo [&hellip;]<\/p>","protected":false},"author":2,"featured_media":17256,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_vp_format_video_url":"","_vp_image_focal_point":[],"_vp_custom_popup_image":0,"_vp_format_audio_url":"","_vp_custom_thumbnail":0,"_vp_custom_thumbnail_focal_point":[],"_vp_hover_thumbnail":0,"_vp_hover_thumbnail_focal_point":[],"footnotes":""},"categories":[45],"tags":[208,206,207],"class_list":["post-17247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-notas-de-prensa","tag-alcalde","tag-lima","tag-marca-ciudad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marca Ciudad Lima: Oportunidad de un gran impacto tur\u00edstico y econ\u00f3mico - OMC Abogados &amp; Consultores<\/title>\n<meta name=\"description\" content=\"Marca Ciudad Lima: descubra su impacto econ\u00f3mico y tur\u00edstico, y c\u00f3mo esta nueva identidad impulsa la inversi\u00f3n y el desarrollo de la capital.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omcabogados.com.pe\/en\/lima-city-brand-an-opportunity-for-significant-tourism-and-economic-impact\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marca Ciudad Lima: Oportunidad de un gran impacto tur\u00edstico y econ\u00f3mico - OMC Abogados &amp; Consultores\" \/>\n<meta property=\"og:description\" content=\"Marca Ciudad Lima: descubra su impacto econ\u00f3mico y tur\u00edstico, y c\u00f3mo esta nueva identidad impulsa la inversi\u00f3n y el desarrollo de la capital.\" \/>\n<meta property=\"og:url\" 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